National Association of Realtors uses Twitter for customer service
NAR, like BestBuy, uses Twitter as a Customer Service option. BestBuy developed the TwelpForce to tackle their customer service needs as another option to their more traditional means already set in place. It's just an example of a another inventive and resourceful use for Twitter. NAR as shown below, are following suite. More and more Realtors and Realty companies are recognizing Social Media as a valuable marketing tool and the industries' leading association is endorsing its use. See the links below for more examples.
askNAR: RT @RealtorAction IRS offers guidance on new $6,500 tax credit for repeat home buyers http://bit.ly/5JU5HN 2:15pm, Jan 24 from Twitterrific
theParaMobile: @askNAR is this method working better for you than traditional methods of customer service? Seems to me you could easily get swamped. 2:31pm, Jan 24 from UberTwitter
askNAR: @theParaMobile Sure. This is just one of several customer service channels we employ -- phone, email, webchat, skype, etc. 10:26am, Jan 25 from WebMore on the Topic
